Franchising

Why become a The Toy Store Franchisee?

The Toy Store is an established Brand across the Middle East and is respected within the Toy Industry. The Toy Store is part of the RM Group that has 30 years of retailing experience, which can be shared with their partners.
The Toy Store prides itself on its large variety of products. This is one strategy that The Toy Store wants to maintain across its franchised stores. The philosophy is “let the consumer choose which products work and not work”, not the buyers.
This philosophy along with the core values and in-store experience differentiates The Toy Store from its competitors and becomes a destination store for children and families.
The Toy Store has strong relationships with the toy distributors as well as the principals which will benefit the franchisee for securing the best deals in the market.
The Toy Store is looking for franchisee’s who want to become part of our team and to join us with exceeding the expectations of our customers on a daily basis.

Products

The Toy Store team would support its partners in the introductions and negotiations to suppliers for securing the product lines.
An element of the stock would have to be purchased locally due to the major brands already having distributors globally.
The remaining stock would be bought through The Toy Store.

The Franchise Opportunity

The Franchise opportunity is open globally in markets that The Toy Store has no presence, so please contact us if you are interested.
The expansion strategy is controlled to ensure that the standards are maintained and the Brand is protected.

Acquiring a franchise

There is an introduction fee to cover the financial and legal due diligence. This would be deducted from the franchise fee if successful.
The franchise fee would be calculated subject to the region in question, the roll-out agreed and the amount of support required to deliver the agreed plan.

Who are we looking for?

The Toy Store is looking for partners who:

  1. Are Brand conscious
  2. Want to be part of The Toy Store success story
  3. Understand their own market and have a history of retail
  4. Have sufficient funds and capability to deliver the plan.

This opportunity would suit investors, retail entrepreneurs and established retailers.

For further information please contact us – franchising@thetoystore.com

Download The Toy Store Franchise Overview for more information